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Hallo | Speak English with Natives

Content/SEO Associate

Full time | Provo, Utah

Start Date: ASAP

Compensation:

  1. Salary: $36,000
  2. Equity: Depends on the experience
  3. Health Insurance
  4. PTO
  5. Sick Leave
  6. P/Maternity Leave
  7. Unlimited Opportunity

About The Job

As a Content/SEO Associate, you will play a critical role in building Hallo’s awareness and brand across the whole world. We have built a strong, vibrant community on social media with 1M+ followers with $0 spent on advertising. The end goal is helping us find product/market fit and build a strong foundation for future growth. The most important part of this role is creating content (blogs, new and repurposed video content, infographics, etc), distributing it via email, social and linking to other blogs and maintaining the technical integrity of Hallo’s on page and off page SEO. 

Responsibilities

  • Skyscraper technique for content creation and link building
  • Researching and identifying content ideas with a focus on execution
  • Keyword research
  • Creating infographics to summarize content 
  • Managing blogs (student, teacher, and education)
  • Email marketing and social media 
  • Creating relationships with industry bloggers
  • Understanding our users and Hallo product inside and out (Focus APAC region) 
  • Technical off and on-page SEO
  • Repurposing video content, creating new video content
  • Improve website performance, conversion/bounce rate, and content
  • Perform AB tests on website landing pages
  • Using Google Analytics to track performance of content, understand content’s lifecycle and distribution, and measure conversion
  • Use data from content, target markets (teachers, students and academia) to inform product development, marketing strategy and new opportunities 

Requirements 

  • 1-2 years of content creation, SEO, social media and marketing experience 
  • Effectively manage workloads wearing different hats 
  • Ability to execute in fast paced environment 
  • Strong organizational and project management skills
  • Excellent written and verbal communication
  • Bias towards finding solutions vs. shutting ideas down
  • Hustler, ambitious and obsessive to learn and become the best
  • Technical skills: WordPress, web development, Adobe photoshop & premiere pro

Preferred Qualifications

  • Creative and analytical thinker with a bias towards execution
  • Outstanding soft skills to understand and relate to Hallo’s audience 
  • Empathy and a passion for problem solving
  • Thriving in fast paced environment with moments of high intensity
  • Ability to to lead and bring out the best in teammates
  • Ability to speak multiple languages and have lived abroad 

*IMPORTANT: Check out this article, “Why You Should Join The Hallo Rocketship” before submitting your application to see if you would be a good fit for Hallo. 

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Suggested Topics for Products & Technology

 

  1. Showcasing Incredible Apps to Learn Foreign Languages
  2. Comparing & contrasting different foreign language apps based on functions
  3. How to Become Bilingual: Stories & Best Practices
  4. How to Become Multilingual: Stories & Best Practices
  5. Deciding on a language career outside of the industry
  6. Teaching Free English for Service online
  7. How to experience life abroad – at home
  8. Barriers to integrating technology in the classroom & how to overcome
  9. Free resources for teachers now teaching online due to COVID
  10. Integrating education technology in K-12 schools
  11. Integrating education technology in university & graduate programs
  12. Most Innovative Language Technology and Products when you don’t know the language
  13. Building community on a language learning app (as a business)
  14. Building community on a language learning app (as an influencer/teacher)
  15. How to host an online event (InEvent present)

Suggested Topics for Research

 

  1. The Pros and Cons of Online Learning
  2. The Pros and Cons of In-Class learning
  3. The relationship between technology and success in the classroom 
  4. How has the language learning industry changed throughout history
  5. Current growth trends in the education technology industry
  6. Current growth trends in the classic institutional education industry
  7. Presentation of 3 top TESOL Student Theses
  8. Discussion: Biggest flaws & opportunities in the language learning industry
  9. Discussion: Ways to improve classic educational system
  10. Comparing language learning programs & outcomes around the world
  11. International wealth & quality of life outcomes based on ESL acquisition
  12. Best careers in the language learning industry based on growth and salary
  13. Discussion: Which language learning educational systems need the most help & how to help
  14. In-Conference Research: Best methods for learning languages. Polling & Discussion
  15. Case study: reshaping policies in the institution to improve learning
  16. Language learning outcomes based on age
  17. Understanding and overcoming misconceptions about the difficulties of language learning
  18. Best curriculums based on short and long-term outcomes

Suggested Topics for Professional Development

 

  1. Linguistic Major Career Paths – Panel and Q&A
  2. Hallo Teaching Demonstration
  3. Hallo Teaching Practice
  4. Linguistic Major Career Paths – Presented by Professionals in their fields
  5. Linguistic Major Career Paths – Panel and Q&A
  6. Getting certified as an ESL Teacher (how to)
  7. Transitioning careers as a professional in the language learning industry
  8. Improving communication in your University Department
  9. Internship Opportunities & Tips for Finding a Student Internship 
  10. Find Your Students Internships
  11. Incorporating language learning apps into your curriculum
  12. Inside look at the life of Language Interpreters
  13. Inside look at the life of Forensic Linguists
  14. Inside look at the life of ASL Translators
  15. Inside look at the life of Computational linguists in the tech industry
  16. Inside look at the life of Speech Language Pathologists
  17. Inside look at the life of Content Developers
  18. Inside look at the life of International Business Workers
  19. Inside look at the life of Language Professors
  20. Interview Skills & What Interviewers Are Looking For – Panel
  21. Interview Skills & What Interviewers Are Looking For – Demonstrations & Practice
  22. How to Create the Best Resume
  23. Pros and Cons to getting certified online
  24. Developing personal brand (as a teacher, influencer, student, etc.)
  25. Tips for choosing a career
  26. How to transition to online teaching

Summit Agenda

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